Branske Strength and Performance
Personal Trainer Madison WI
Branske Strength and Performance
Personal Trainer Madison WI
Personal Training and Powerlifting Coaching
Strength training that fits your life — with results you can see and feel.
Book Your Free Training Consult
Book Your Free Training Consult

Strength Training in Madison —
personalized Coaching for Every Level
Hi, I’m Jeff Branske , a certified personal trainer in Madison WI.
At Branske Strength and Performance, training isn’t one-size-fits-all.
Whether you're completely new to fitness, returning after time away, or looking to build on your foundation with structured, goal-driven coaching, every program I design is built around your unique experience level, lifestyle, and objectives.
As a training coach, I work with clients of all backgrounds—from beginners who’ve never touched a barbell to experienced lifters refining their technique. My focus is to help you build strength the right way: with safe, sustainable progress, quality movement, and smart programming that evolves with you.
My approach goes beyond just “working out.” As your coach, I’m here to help you build confidence, improve mechanics, and create habits that stick. Each session is guided with purpose—designed to help you move better, feel stronger, and stay injury-free.
We train inside Capital Fitness, a well-equipped gym in the heart of Madison, WI, with everything needed to support your growth—no matter your goal.
If you're looking for a fitness coach who listens, adapts, and keeps you accountable, you’ll feel at home here. Your path to real, lasting results starts with a plan designed for you.
Work With a Madison WI Personal Trainer Who Gets Results
Choosing the right trainer can make all the difference in your results.
There are a lot of personal trainers Madison WI residents can choose from, but what sets me apart is my focus on structured strength training, accountability, and lasting results.
With over 8 years of experience and 200+ clients in Madison, I’ve helped people of all levels get stronger, move pain-free, and transform their bodies through proven, personalized training. As a trusted fitness coach, I offer the structure, coaching, and accountability to get you there.
✔ Local & Experienced Personal Trainer
Over 200 clients in Wisconsin — including many in the fitness Madison WI community — have trained with me to build strength, lose fat, and stay consistent, regardless of starting point.
✔ Customized Strength Training Programs
Your training plan is built from the ground up — tailored to your goals, schedule, and ability level. From lifting heavier to moving pain-free, we’ll design a program that fits you.
✔ Accountability That Works
I keep you consistent with structured check-ins, progress tracking, and real-time adjustments — so you're never left guessing, in or out of the gym.
✔ Technique You Can Trust
Master proper form, safe lifting, and technique that protects your joints — so you can train hard without setbacks.
✔ Train at Capital Fitness in Downtown Madison
Work with me out of Capital Fitness — a spacious gym with everything we need for Madison strength training, mobility, and conditioning: squat racks, free weights, cables, specialty tools, and more.
✔ Results That Last
No quick fixes — just lasting strength, confidence, and habits you can stick with for life.
Client success stories
Here’s what my clients have to say about their results and experience working with me — from first-time trainees to Worlds-level competitors.
Martha M.
From Good Lifter to Worlds-Level Competitor
"When Jeff first saw me lift, he recognized potential I hadn’t fully tapped into."
"Since then, he’s taken me from a good lifter to a Worlds-level competitor."
"His coaching goes far beyond writing tailored and smart programs. He’s sharp with technical feedback, dialed in with game plans for training cycles, and an absolute pro when it comes to meet-day handling so all you have to do is show up and perform.
But he’s not just a coach for powerlifters ... his knowledge and attention to detail make him a great choice for anyone looking to get stronger, move better, and take their fitness to the next level!"
Katie S.
Years of Consistent Results
"Choosing to work with Jeff has been one of the best decisions I made in my fitness journey. From my initial consultation and through the many years of remote training, he always makes sure my training program aligns with my ever evolving goals.
He is always prompt with his response times and has open communication. Additionally, he is not afraid to push his clients outside their comfort zone and seeks feedback consistently with every program written to ensure his clients are successful and consistent. "
"No matter if you a new to the fitness space or a seasoned lifter-Jeff has a program for you!"

Katie's 1-year progression
Henry G.
Life-Changing Progress in Just 3 Months
"I have been working with Jeff for the last 3 months and it has truly been life changing. Not only has my strength gone up dramatically but I am learning how to isolate each muscle through proper form."
"Jeff knows how to push me every workout but also do it in a way that prevents any risk of injury."
"He has been so on top of my programming to where we are always getting one step closer to my goals.
We get to try new things each week and he has even identified my weaknesses and mobility issues, implementing speciality movements to help in these areas. I will be working with Jeff as long as possible and I am 100% confident I will always continue to progress under his training and programming. I highly recommend!"
Martha M.
From Good Lifter to Worlds-Level Competitor
"When Jeff first saw me lift, he recognized potential I hadn’t fully tapped into."
"Since then, he’s taken me from a good lifter to a Worlds-level competitor."
"His coaching goes far beyond writing tailored and smart programs. He’s sharp with technical feedback, dialed in with game plans for training cycles, and an absolute pro when it comes to meet-day handling so all you have to do is show up and perform.
But he’s not just a coach for powerlifters ... his knowledge and attention to detail make him a great choice for anyone looking to get stronger, move better, and take their fitness to the next level!"
Katie S.
Years of Consistent Results
"Choosing to work with Jeff has been one of the best decisions I made in my fitness journey. From my initial consultation and through the many years of remote training, he always makes sure my training program aligns with my ever evolving goals.
He is always prompt with his response times and has open communication. Additionally, he is not afraid to push his clients outside their comfort zone and seeks feedback consistently with every program written to ensure his clients are successful and consistent. "
"No matter if you a new to the fitness space or a seasoned lifter-Jeff has a program for you!"

Katie's 1-year progression
Henry G.
Life-Changing Progress in Just 3 Months
"I have been working with Jeff for the last 3 months and it has truly been life changing. Not only has my strength gone up dramatically but I am learning how to isolate each muscle through proper form."
"Jeff knows how to push me every workout but also do it in a way that prevents any risk of injury."
"He has been so on top of my programming to where we are always getting one step closer to my goals.
We get to try new things each week and he has even identified my weaknesses and mobility issues, implementing speciality movements to help in these areas. I will be working with Jeff as long as possible and I am 100% confident I will always continue to progress under his training and programming. I highly recommend!"
training options to match your goals
training options to match your goals
1-on-1 Personal Training
Personalized coaching designed around your goals, fitness level, and schedule — ideal if you’re looking for a personal trainer in Madison WI who provides focused guidance and accountability.
I’ll coach you through every lift, help you train with proper form and progress smartly, and give you the structure to stay consistent — whether your goal is building strength, improving mobility, or losing weight.
Powerlifting Coaching
Personalized programming to maximize your competition lifts — whether you're just starting, chasing your first 500+ lb pull.
With customized programming, technique refinement, and meet-day strategy, I’ll help you push past plateaus and lift heavier with less risk of injury.
What You'll Get:
- Custom workout plans tailored to your goals and ability level
- Real-time coaching and feedback to master proper form
- Progress tracking to stay motivated and measure results
- Flexible scheduling that fits your life
- Accountability to keep you consistent, on and off training days
What You'll Get:
- Personalized powerlifting training — lifts, accessories, recovery
- Detailed technique analysis with practical adjustments
- Competition prep: warm-up strategy, attempt selection, and game plan
- Performance-driven, structured progressions
- Mental prep strategies for confidence and focus under the bar

Ready to Start Your Journey?
If you’re ready to take the next step in your training, choose a results-driven personal trainer Madison WI athletes and beginners alike trust.
Reach out today to learn how we can help you reach your goals in the Madison fitness community.
My Training Philosophy
As a strength coach, my goal is simple:
help you build sustainable strength and lasting health — without letting fitness take over your life.
My philosophy is built around sustainable, effective training — not fads or shortcuts. That’s why I focus on strength training Madison WI clients can stick with long term, helping you feel stronger, healthier, and more confident.
Core Principles I Coach By
Personalization First
Your training, nutrition, and recovery are built around you — not a template.
Science Over Hype
Every method I use is grounded in proven, research-backed strength and conditioning practices.
Sustainability > Shortcuts
Real progress comes from consistency. We focus on habits and results you can actually maintain.
Mindset Fuels Progress
I help you stay focused and accountable, even when life gets busy.
Whole-Body Wellness
It’s not just about lifting more — it’s about energy, confidence, and feeling good in your body.
Whatever your goal — strength, fat loss, endurance, or overall health — I’ll challenge you when needed, support you always, and help you build results that last.
If you’re ready to take that next step,
explore my training options
or book a free consult below.
Real Stories, Real Strength
Choose the path that fits your goals
build strength with purpose — book your free consultation.
One-on-one training tailored to your goals.
Prefer to train on your own schedule? Try my fitness app.
Custom workouts designed for home, gym, or travel — with or without equipment.


